The video game and esports culture has become a global phenomenon. The growing esports audience was expected to reach 385 million viewers in 2017 with 37% of global esports revenue coming from North America. It is estimated that by 2020, esports revenue will reach $1.5 billion.
This past October, QYOU Media announced its QYOU Productions would produce Heads Up Daily (HUD), a new daily show of curated esports content aimed at the rapidly-growing number of esports fans around the world in early 2018. The first licensing partner for the series is Super Channel’s GINX Esports TV Canada, which became North America’s first 24 hour gaming channel in May 2017.
Super Channel announced today (January 15, 2018) that the show will debut tonight at 7:00 pm ET on Super Channel (SC1) and will also be featured on GINX the following day at 12:00 pm ET as well as Super Channel On Demand. To view news release, CLICK HERE.
“We are thrilled to launch the world premiere of our new esports format HUD with Super Channel,” said Curt Marvis, CEO and Co-Founder, QYOU Productions Inc. “This is a big milestone for QYOU as we begin to push HUD out via new and existing distribution partnerships globally over the coming months. Our showrunner Carl-Edwin Michel and his team at Northern Arena Productions are ensuring that this show will combine broad appeal with an authenticity that ensures it is made by gamers for gamers.”
QYOU will be looking to capitalize on its unique production in the hottest area in sports and television today, and will look to licence HUD to several territories globally.
The show is hosted by video game veterans Marissa Roberto and Brody Moore, and will be shot in Mississauga, ON.